“We’re in Business to Save Home Planet”
“I really want us to face up to the fact that we’re destroying the planet. It could very well end up uninhabitable in 80 years, at least for humankind and wild animals. That’s why we recently changed the company’s mission statement to “We’re in business to save our home planet.” – Yvon Chouinard (Founder of Patagonia)
In 2018 alone the company donated $100 million to grassroots conservation efforts worldwide, and another $10 million after a Trump tax cut had increased their profits.
Here’s a free and downloadable compilation of their 2018 insights and initiatives that hopefully inspire more companies to follow suit.